Here Leonard Mlodinow, whose own flexible thinking has taken him from physics professor to TV scriptwriter and bestselling author, takes us on a revelatory exploration of how elasticity works. He draws on cutting-edge neuroscience to show how, millennia ago, our brains developed an affinity for novelty, idea generation and exploration. He discovers how flexible thinking enabled some of the greatest artists, writers, musicians and innovators to create paradigm shifts. He investigates the organisations that have demonstrated an elastic ability to adapt to new technologies. And he reveals how you can test your own brain power and increase your capacity for elastic thinking.
ISBN:
9780141987392
Жанр:
Psychology
Издательство:
Penguin Books Ltd
Переплёт:
Paperback
Автор:
Leonard Mlodinow
Количество страниц:
272
язык:
Английский
Метка:
Ekspress
Вес, гр:
202
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