Axtarış
Əlaqələr

Biz həftənin 7 günü, saat 9:00 - 20:00 qədər çatdırılma edirik.

Şəxsi kabinet
Şəxsi kabinet
Sevimlilər
Sevimlilər
Səbət
Səbət
−10%

Purple Cow : Transform Your Business by Being Remarkable

Nəşriyyat: Penguin Books Ltd
Müəllif: Seth Godin
Artikul: 9780141016405
Ölçü vahidi: ədəd
23.76 AZN
26.40 AZN
Qənaət 2.64 AZN
Onlayna özəl qiymət
Mövcuddur
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands to gasp their last? The old checklist of P's used by marketers - Pricing, Promotion, Publicity - aren't working anymore. The golden age of advertising is over. It's time to add a new P - the Purple Cow. Purple Cow describes something phenomenal, something counterintuitive and exciting and flat-out unbelievable. In his new bestseller, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It's a manifesto for anyone who wants to help create products and services that are worth marketing in the first place.
ISBN:
9780141016405
Janr:
Business & Management
Nəşriyyat:
Penguin Books Ltd
Cild:
Paperback
Müəllif:
Seth Godin
Səhifə sayı:
160
Dil:
İngilis dili
Метка:
Ekspress
Çəki, g:
117
Məhsul haqqında rəylər 1
Həqiqət
Seth Godin's 'Purple Cow' is a game-changer for anyone in the world of marketing and business. His central idea of turning your product or service into a 'Purple Cow'—something remarkable that stands out from the ordinary—is a powerful concept. The book encourages businesses to be bold, take risks, and embrace creativity in order to succeed in a crowded marketplace. Godin's writing style is engaging and his insights are practical, making this book a must-read for anyone looking to make their business extraordinary.
5 / 5
5 ulduz 1 4 ulduz 0 3 ulduz 0 2 ulduz 0 1 ulduz 0 Qiymətləndirmə olmadan 0
Bənzər məhsullar
32.40 AZN 36 AZN
Hooked : How to Build Habit-Forming Products
ədəd
23.76 AZN 26.40 AZN
The Four : The Hidden DNA of Amazon, Apple, Facebook and Google
ədəd
28.08 AZN 31.20 AZN
Think And Grow Rich : (Vermilion Life Essentials)
ədəd
22.77 AZN 25.30 AZN
Playing Big : A practical guide for brilliant women like you
ədəd
26.55 AZN 29.50 AZN
Getting to Yes : Negotiating an agreement without giving in
ədəd
28.08 AZN 31.20 AZN
Leaders : Myth and Reality
ədəd
31.32 AZN 34.80 AZN
21 Lessons for the 21st Century
ədəd
32.67 AZN 36.30 AZN
How to Turn Down a Billion Dollars : The Snapchat Story
ədəd
24.84 AZN 27.60 AZN
The 7 Second CV : How to Land the Interview
ədəd
25.02 AZN 27.80 AZN
The Value of Everything : Making and Taking in the Global Economy
ədəd
23.76 AZN 26.40 AZN
The Culture Code : The Secrets of Highly Successful Groups
ədəd
31.32 AZN 34.80 AZN
Think And Grow Rich
ədəd
20.43 AZN 22.70 AZN
One Of Us Is Lying
ədəd
23.76 AZN 26.40 AZN
Leaders Eat Last : Why Some Teams Pull Together and Others Don't
ədəd